gigCMO appoints new lead of US team


With 25 years of global sales leadership experience, Scott Magnacca joins gigCMO as a leader of our new US office. His success in markets in China, Europe and North America furnishes him with the experience to add meaningful value to businesses, and provide relevant insights to provide a roadmap for growth and profitability.

As a fractional Chief Revenue Officer with a proven capability to hit the ground running, Scott can provide immediate sales leadership while seamlessly working with C-Level stakeholders and Boards to improve overall sales performance and effectiveness.

Scott’s previous roles include Senior Vice President and General Manager at Systech, a leading pharmaceutical serialization company; Vice President of Global Sales and Transaction Security at OpSec, providing security solutions for payment and brand protection ; Vice President Sales in Americas Brand Protection at OpSec; President at Linxx LLC, specializing in strategic sales, outsourcing and consulting; and Vice President of North America Sales and Marketing at NBS Card Services, a financial service security printing business.

Whether businesses are looking to launch a new product in start-up mode, tackle a new sales or geographic channel, or get the most out of their current team, product and geographic focus, Scott and gigCMO’s US based team will work with businesses to design and execute sales strategies that fully optimize their growth potential.

Scott Magnacca stated: “the principle of fractional expertise is laser focused on providing help when and where it is needed. We then offer the diversity of experience at an extremely high level, which wouldn’t be available to businesses in the form of a one person consultancy.”

gigCMO Founder, Mark Magnacca, added: “Scott’s experience has seen him perform at the highest level in some extremely challenging global industries. With extensive experience both in C-level roles and as an entrepreneur, he has an ability to understand the challenges that businesses and business leaders face at all levels of growth and development. His sales leadership skills are second to none and he has consistently demonstrated the ability to drive high performance sales teams. We are very excited about these new capabilities in gigCMO and with his base in the US it further strengthens gigCMO’s global depth.”